Your magazine included several pages of formula (synthetic infant nutrition) advertising, including one page picturing a baby drinking out of a bottle. This is in direct violation of The World Health Organization's International Code of Marketing of Breastmilk Substitutes, which can be viewed here: http://www.ibfan.org/english/resource/who/fullcode.html
Canada has signed and agreed to this code, which makes me wonder who is approving your advertisements. This is truly disappointing, especially after I recently wrote a letter to your magazine, applauding the published display of a breastfeeding mother and baby photograph.
I will, of course, be forwarding this issue to the appropriate breastfeeding organizations, including ProMom's 3-minute Activist, and the World Health Organization.
I hope to hear from you promptly in regards to this matter.
Here is the website:
and the address to send feedback:
Please feel free to copy my letter, or send in your own.